Right here’s an revolutionary concept from The Misplaced Canines’ Residence shelter in Australia. Of their “Human Strolling Program” marketing campaign they’re placing a spin on who’s adopting whom within the canine+human equation. So at this occasion it was the canine who’s “strolling” the human, on this case workplace staff, in Melbourne’s enterprise district. The marketing campaign was geared toward getting desk-bound individuals out at a park away from their computer systems, and out being walked by pretty, adoptable canines. The shelter hoped to vary the general public’s notion of shelter canines! Very efficient marketing campaign, don’t you assume?
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